With the United Nations’ World Humanitarian Day rapidly approaching, global superstar Beyoncé and UN Emergency Relief Coordinator Valerie Amos paid a visit to CNN’s Anderson Cooper 360 to discuss the initiative and Bey’s partnership with the UN.
Amos explained the purpose of World Humanitarian Day and admitted that teaming with someone with a tremendous reach was vital in order to meet the organization’s goal of getting word of the cause out to one billion people.
“I could do media my whole life and couldn’t reach as many people as Beyoncé can,” she said, “so this partnership is really about saying to everyone out there that this is a day that’s both a commemoration and a celebration of the things that people do” to help the world’s needy.
“There’s an amazing amount that people do that goes unrecognized,” she continued.
Beyoncé has also recorded and shot a video for a song called “I Was Here,” which will serve as the musical rallying cry for the cause and which she explained is her way of urging people of the world to try doing something great for someone else to “leave their footprints in the sands of time.”
“All of our dream is to leave our mark on the world. We all want to feel like our lives meant something and that we did something for someone else and that we spread positivity, no matter how big or how small,” the singer explained. “So the song was perfect for Humanitarian Day.”
Watch the full interview below. World Humanitarian Day is August 19th. Learn more about the cause here.