Wednesday 19th June 2013,
SoulCulture

Ed Sheeran re-imagines Cupid in “Give Me Love” music video

Verse November 10, 2012 Music Videos, Soul/R&B/Alt Comments


Aside from the amazing musicianship showcased on his debut album + (read our review here) , Ed Sheeran also manages to constantly impress with every single visual offering from the award winning platinum plus LP.

From the monochromatic sign-language meets street dance visual for “You Need Me, I Don’t Need You” to the Rupert Grint (of Harry Potter fame) starring “Lego House“, the young Halifax, England born singer-songwriter constantly brings a creative and engaging addition to the songs with his visuals, and with his latest he might just have created the video of the year in my eyes.

For the official video for “Give Me Love”, we are introduced to a re-imagined version of Cupid. Gone is the chubby cherub utilised by card companies on Valentine’s Day, and in enters a lonely young lady armed with arrows inducing Love/lust in others. But as the visual progresses she begins to become more manic, more erratic, not caring about where her arrows fly till the dramatic end… Watch the visual below.

Ed Sheeran – Give Me Love [Official Video]

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About The Author

Co-Owner & Creative director of SoulCulture Media. Having previously worked for Def Jam UK and BMG with a background in music and media brand management and promotions, he also leads the PR/Marketing end of SoulCulture Media. Currently transforming from Anakin into Darth Vader. @Versetti | Facebook | Tumblr

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