Production & songwriting quartet Rudimental (Piers Agget, Kesi Dryden, Amir Amor and DJ Leon Rolle) who topped the UK singles chart with the epic “Feel The Love”, return with the official visual accompaniment to the uplifting and motivational “Not Giving In” featuring John Newman and Alex Clare.
The incredible music video/short film directed by photographer Josh Cole, mirrors the true life-story of 3-times World Champion B-Boy, Mouse and tells the stories of the young Mouse (played by B-Boy Allen) and that of an older brother (played by Tugo). Whilst Mouse discovers the dance sub-culture of Manila, his brother follows a less fortunate path joining a gang and ending up in a situation he cannot get out of. The beautifully cinematic video was filmed entirely on location in Manila can be viewed below.
Watch: Rudimental – “Not Giving In” ft. John Newman & Alex Clare
“Not Giving In” is released on November 18 via Asylum Records.